Love at the first “watched”
It was almost four months ago when my sister introduced me this persona. To be sincere she kept inviting me to go to her home to watch a “crazy-girl’s” video that made her amused and that she was sure I’d love. Bull’s eye! I watched all of the videos for almost 4 hours straight uploaded on Youtube. Nowadays even my 5 year-old nephew loves when I’m watching her “tricks” at my sis’ home. YES! Paola is already part of my family. The beauty artist Paola Gavazzi isn’t just another cute face that you see anywhere. She is creative, original, intelligent, absolute (I love this word), super funny and very, very competent about she does. Fashion lover since a long time ago, Paola has been coloring the Brazilian women helping them to find an identity, self-confidence, self-esteem and happiness. With well-produced and funny videos you can learn how to apply make up by yourself and have a fashion notion.
I want to thank the opportunity of interviewing her. She’s very gentle and considerate, I want to introduce this new phenomenon of fashion from the Youtube to the readers of Recanto das Letras and Introspectors blog.
Gabriella Lima – To get started, define make up in 3 words.
Paola Gavazzi – Art, self-esteem and fun.
G.L. – I wish I could interview you face to face but I feel so close to you watching the videos every Friday on Youtube “Truques de Maquiagem” (“Make-up Tricks”). Tell us how you career as a make-up artist and photographer started.
P.G. – I started as a make-up artist when I was 14 when my mom gave me a brushes kit. Since then I’ve never stopped studying and improving my skills. Next I was applying make-up on my friends, on my friends’ friend, working in a beauty salon with other make-up artists and everything else a busy career can offer. About photography, I fell in love with it in 1995 while I was taking my second year at college (I majored in Fashion Design). I worked for magazines with great fashion photographers and I could join everything I most loved: beauty and photography. Everything has been together (beauty and photos) and it potentiated my pleasure and my contact with people. “Beauty artist” – that’s how I feel nowadays.
G.L. – Who or what inspired you? You can feel free to tell the names.
P.G. – I’ve never had a concrete inspiration because I’ve always felt free at work, free to create, boost the steem of whoever I could. I could get to work with excellent professionals of each branch (make-up and photography) and I think that each one contributed to my school, to my passion. I’ve met many nice people and I could have an art exchange with them. Today, everything inspires me: the spectators, my friends, the professional friends… I think I’m alive to support all the same way I am accepted (and with so much affection!).
G.L. – It’s very funny the way you interact with the spectators/camera. Tell me everything! Are you really this cool or you create a character to let the videos more dynamic?
P.G. – I had been more fucking mad than I am today, but we calm down according to our age. In the videos I extrapolate my personality but it’s me. I like to joke and laugh out loud, I try to live in high spirits. Certainly I can affirm one thing: I cannot do something in my life without sincerity; from the things I say until the way I say. I give my body and soul to what I offer myself to do and we can only bear it if it comes from the heart. The rhythm is very crazy!
G.L. – Today you count on Fred, who produces your videos and Mare who helps you with the questions made on you blog. Are there any other people involved with Truques de Maquiagem?
P.G. – Yes! I say I’m lucky for working with people I love that I enjoy and that give their best to the company. There’s the producer DDFilmes (Fred and Dário), Jane (who takes care of running the Studio) and many other people that join the family TdM. Everybody united to build and work in something each time better to the audience.
G.L. – Once I commented by e-mails (I think it was Mare) that you all would be successful in a TV program. Frankly, the audience would be enormous! The number of access on youtube is fantastic.
P.G. – (Laughing) WOW! Every day I thank the acceptance of the spectators. When we do something with love (and we are reciprocated) it’s amazing! All the team gets full of energy to do more and more! And everything must happen at the right time, at the right moment. The TV already knows about the Beauty Drops, and if everything goes to the tube, it will have to be mainly to the sake of the spectators.
G.L. – Tell us all the secrets about the make-up brands you would advice us to use. (Of course we want to use what you use, cutie!)
P.G. – I normally don’t advice about the brands, I do about the products that work. From the cheapest to the most expensive. There are thousands and what’s good for me may be bad for you. The positive result of a product depends on the correct information: the way you apply it, the weather, kind of skin, life style… All of this interferes. When I use a product I try to think about its variables without considering what it represented purely to me. That’s why not only me but my team test the products and make reports to control it. The information and looking at the thing in a softer way can transform that product that was without any use.
G.L. – Your Studio just hosts you previous clients. Damn! I wish I could dye my hair with you! Do you have any plan of opening it to the public?
P.G. – The Studio will open its door soon, but it’s very different than a beauty salon. It’s a private space that the client have. It’s the space to take care of her beauty and do whatever she wants. It’s a life style, a “Paola’s world”, and an experience that the person accepts to have, that’s why we’ll work with a list of guests through inscription. It’s a corner of São Paulo where beauty is art and the person is exclusive, ‘cause that’s how I feel in every job I gave myself to do. Quality instead of quantity. It’s a general philosophy. Very funny.
G.L. – Have you ever thought about workshop ma’am?
P.G. Yes, I have thought about it many times, but I have a crazy schedule! I say I work 24h a day even sleeping! (Laughing). That’s the price of doing many things and taking care of the business: That’s craziness! As soon as possible, tThe courses and workshops will be on my plans.
G.L. – How long do you plan to have the Beauty Drops program on air?
P.G. – As much as I can bear it! The DDFilmes and I make the films with much love and we intend to do it for many and many years!
And the beautiful woman says goodbye leaving a big kiss to all that have followed her work at Truques the Maquiagem blog and Beauty Drops on Youtube.
I hope you, beloved readers, liked!
Interview by Gabriella Lima
English version: Juliana Mazzetto Tozelli.